On April 23th, during the English Lunch (every Wednesday from 14:30 to 15:30), we will watch the video: «Social media and the end of gender» with Johanna Blakley. We encourage you to watch it before wednesday lunch!
Watch the video…
Media and advertising companies still use the same old demographics to understand audiences, but they’re becoming increasingly harder to track online, says media researcher Johanna Blakley. As social media outgrows traditional media, and women users outnumber men, Blakley explains what changes are in store for the future of media.
Some words to practice!
Argue / demeaning / distorted / bizarre / baby boomers / abroad / educated guesses / creepy / aggregate / outnumber / sort of / amuses.
5 Idioms to learn…
Keen as mustard / Keep a straight face / Keep an eye out / Keep in touch /Keep posted